Summary: "You are the message. " What does that mean, exactly? It means tha twhen you communicate with someone, it's not just the words you choose to send to the other person that make up the message. You're also sending signals about what kind of person you are--by your eyes, your facial expression, your body movement, your vocal pitch, tone, volume, and intensity, your commitment to your message, your sense of humor, and many other factors. The receiving ...show moreperson is bombarded with symbols and signals from you. Everything you do in relation to other people causes them to make judgmentsabout what you stand for and what your message is. "You are the message"comes down to the fact that unless you identify yourself as a walking, talking message, you miss that critical point. ". . . on the money when it comes to the techniques of public speaking. . . interesting reading, just as Ailes himself is an interesting man. "--Sam Donaldson, ABC TV coanchor of "Prime Time Live" and ABC Newscorrespondent ". . . practical, sensible and entertaining. . . a wonderful store of anecdotes. . . Ailes, unlike so many self-help book authors, has a record ofsuccess to back up his advice. " --Miami Herald ". . . one of the best books I've ever read. " --Marvin Kitman, media critic,Newsday ". . . here is truly the chance of a lifetime with one of the best speech coaches in America. " --CNN ". . . a tremendous help for somebody who wants to go out--or has to go out--and communicate. " --ABC Talkradio Roger Ailes, the media advisor to U. S. presidents, America's top executives, and celebrities tells readers how to: hold an audience in the palm of their hands; break through fear and other performance blocks; and get what they want by being who they are. ...show lessEdition/Copyright: 88
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