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Business Research for Decision Making

Business Research for Decision Making - 4th edition

Business Research for Decision Making - 4th edition

ISBN13: 9780534363369

ISBN10: 0534363369

Business Research for Decision Making by Davis - ISBN 9780534363369
Edition: 4TH 96
Copyright: 1996
Publisher: Duxbury Press
Published:
International: No
Business Research for Decision Making by Davis - ISBN 9780534363369

ISBN13: 9780534363369

ISBN10: 0534363369

Edition: 4TH 96

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Summary

Emphasizing business research as a systematic process--from problem definition to design and data collection to analysis, interpretation, and decision making--this book provides a framework that gives readers a systematic means of conducting business research and highlights the importance of using research results in managerial decision making.