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Cluetrain Manifesto : The End of Business as Usual

Cluetrain Manifesto : The End of Business as Usual - rev edition

Cluetrain Manifesto : The End of Business as Usual - rev edition

ISBN13: 9780738204314

ISBN10: 0738204315

Cluetrain Manifesto : The End of Business as Usual by Rick Levine, Christopher Locke, Doc Searls and David Weinberger - ISBN 9780738204314
Edition: REV 01
Copyright: 2001
Publisher: Perseus Press
Published:
International: No
Cluetrain Manifesto : The End of Business as Usual by Rick Levine, Christopher Locke, Doc Searls and David Weinberger - ISBN 9780738204314

ISBN13: 9780738204314

ISBN10: 0738204315


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Summary

The Cluetrain Manifesto illustrates how the Internet has radically reframed the 'immutable laws' of business - and what business needs to know to weather the seismic aftershocks.