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Managerial Economics and Business Strategy

Managerial Economics and Business Strategy - 9th edition

Managerial Economics and Business Strategy - 9th edition

ISBN13: 9781259290619

ISBN10: 1259290611

Managerial Economics and Business Strategy by Michael Baye and Jeff Prince - ISBN 9781259290619
Cover type: Hardback
Edition: 9TH 17
Copyright: 2017
Publisher: Richard D. Irwin, Inc.
Published:
International: No
Managerial Economics and Business Strategy by Michael Baye and Jeff Prince - ISBN 9781259290619

ISBN13: 9781259290619

ISBN10: 1259290611

Cover type: Hardback
Edition: 9TH 17


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Summary

This ninth edition of Managerial Economics and Business Strategy has been revised to include updated examples and problems, but it retains all of the basic content that made previous editions a success. By teaching managers the practical utility of basic economic tools such as present value analysis, supply and demand, regression, indifference curves, isoquants, production, costs, and the basic models of perfect competition, monopoly, and monopolistic competition. This edition retails the emphasis on real-world examples and modern topics along with unique coverage found nowhere else: oligopoly, penetration pricing, multistage and repeated games, foreclosure, contracting, vertical and horizontal integration, networks, bargaining, predatory pricing, principal-agent problems, raising rivals' costs, adverse selection, auctions, screening and signaling, search, limit pricing, and a host of other pricing strategies for firms enjoying market power. This balanced coverage of traditional and modern microeconomic tools makes it appropriate for a wide variety of managerial economics classrooms.

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