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Strategic Management and Policy: Globalization, Innovation and Sustainability - With MyMgmtLab

Strategic Management and Policy: Globalization, Innovation and Sustainability - With MyMgmtLab - 15th edition

Strategic Management and Policy: Globalization, Innovation and Sustainability - With MyMgmtLab - 15th edition

ISBN13: 9780134618579

ISBN10: 0134618572

Strategic Management and Policy: Globalization, Innovation and Sustainability - With MyMgmtLab by Thomas L. Wheelen - ISBN 9780134618579
Edition: 15TH 18
Copyright: 2018
Publisher: Pearson
Published:
International: No
Strategic Management and Policy: Globalization, Innovation and Sustainability - With MyMgmtLab by Thomas L. Wheelen - ISBN 9780134618579

ISBN13: 9780134618579

ISBN10: 0134618572

Edition: 15TH 18
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Summary

Utilize a strategic management model to learn and apply key concepts through cases. Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernizes this classic text's approach to teaching strategy with an emphasis on globalization, innovation, and sustainability. Throughout, the authors equip readers with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford bring a fresh perspective to this extraordinarily well-researched and practically crafted lesson. Also included is a new chapter on Global Strategy, along with new vignettes and comprehensive, real-world case studies.

Other Editions of Strategic Management and Policy: Globalization, Innovation and Sustainability - With MyMgmtLab

Strategic Management and Business Policy by Thomas L. Wheelen - ISBN 9780133126143