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Successful Business Plan

Successful Business Plan - 4th edition

Successful Business Plan - 4th edition

ISBN13: 9780966963564

ISBN10: 0966963563

Successful Business Plan by Rhonda M. Abrams - ISBN 9780966963564
Cover type: Paperback
Edition: 4TH 03
Copyright: 2003
Publisher: Planning Shop
International: No
Successful Business Plan by Rhonda M. Abrams - ISBN 9780966963564

ISBN13: 9780966963564

ISBN10: 0966963563

Cover type: Paperback
Edition: 4TH 03
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A major revision of the bestselling guide, this edition adds advice on using new technology to present business plans, plus information on financing trends and strategic position development.

Author Bio

Abrams, Rhonda : CEO The Planning Shop

For over 15 years, Rhonda Abrams has provided business planning expertise to literally hundreds of thousands of entrepreneurs and businesses. She is the author of the best-selling The Successful Business Plan: Secrets & Strategies, now in its fourth edition, and several other business planning books. Her nationally-syndicated column on small business strategies reaches 20 million readers a week in over 130 newspapers. A popular public speaker, Rhonda is frequently invited to speak at conferences, corporate meetings, and workshops. She is a graduate of UCLA and holds a master's degree from Harvard. Learn more about Rhonda, her writings, and her speaking engagements at

Table of Contents

Table of Contents

Section I. Starting the Process

1. The Successful Business
2. Getting Your Plan Started
3. Making Your Plan Compelling

Section II. Business Plan Components

4. The Executive Summary
5. Company Description
6. Industry Analysis & Trends
7. Target Market
8. Competition
9. Strategic Position & Risk Assessment
10. Marketing Plan & Sales Strategy
11. Operations
12. Technology Plan
13. Management & Organization
14. Community Involvement & Social Responsibility
15. Development, Milestones, & Exit Plan
16. The Financials
17. The Plan's Appendix

Section III. Putting the Plan to Work

18. Preparing, Presenting, & Sending Out Your Plan
19. Looking for Money
20. Using Your Plan for Classes & Competitions
21. Internal Planning for Existing Businesses & Corporations
22. Time Saving Tips

Section IV. Special Considerations

23. Considerations for Internet, "e-businesses"
24. Considerations for Retailers
25. Considerations for Manufacturers
26. Considerations for Service Businesses
27. Business Planning in a Weak (or Strong) Economy

Section V. Reference

Outline of a Business Plan
Business Terms Glossary
Funding Sources
Research Sources
Entrepreneurs' Sources
Income Statement, Annual
Cash-Flow Projection
Balance Sheet
Sources & Uses of Funds
Assumption Sheet

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